Idaho Foodbank to raise food and funds for ‘Million Meals in March’

The Idaho Foodbank is utilizing National Nutrition Month to launch “Million Meals in March,” a statewide campaign with a goal of collecting the food and funds for 1 million meals in the month. The Foodbank distributes food for more meals than that every month, yet the spring is typically a time when food and fund donations drop off.

In order to accomplish the feat, the Foodbank will need to raise a minimum of $250,000, an effort spurred by the involvement of campaign champion Bank of America.

The first major donation of the campaign will come from WinCo Foods, which has pledged to donate $25,000 worth of food — the equivalent of 10 percent of the campaign goal.

A special webpage has been created for the campaign: Millionmealsidaho.org. It will accept monetary donations, list campaign promotions and events, and highlight contributing sponsors statewide. Among the many planned events locally, KIZN Kissin’ 92 is hosting a special 12-hour phone-a-thon on Wednesday, March 15. Listeners in the Treasure Valley will be encouraged to call in and donate to the campaign while qualifying for prizes.

This story was originally published March 15, 2017 at 10:14 AM with the headline "Idaho Foodbank to raise food and funds for ‘Million Meals in March’."