Business

With much fanfare, Boise welcomes Trader Joe's to downtown

First-day customers pack the aisles at the Trader Joe's store located at Front and South Capitol in Boise, Idaho. Friday February 28, 2014
First-day customers pack the aisles at the Trader Joe's store located at Front and South Capitol in Boise, Idaho. Friday February 28, 2014 kgreen@idahostatesman.com

The line stretched out to the street when Idaho's first Trader Joe's store opened Friday morning in Downtown Boise.

Recently hired crew members greeted the eager shoppers with loud cheers, high-fives and colorful leis to wear as they perused the store.

Many of the shoppers who arrived at 7:30 a.m. or earlier said they've waited years for a local Trader Joe's store.

Kristen Sherner of Boise was among the first through the door.

Growing up, Sherner's family would take trips to Mexico and, on the way, always stopped at a Trader Joe's store in Nevada to stock up on goodies. They'd hit the store on the way home to Utah, too, she said.

So Friday morning, she rolled out of bed and walked to Front Street and South Capitol Boulevard to buy "not your regular grocery store fare," such as porcini mushroom and truffle pasta.

Scroll down for more photos and social media reaction to Friday's opening.

  Comments