Three-time Olympic gold medalist Kristin Armstrong plans a chain of fitness centers to improve people’s health.
The first Pivot KA Lifestyle + Fitness gym will be located inside a 10,000-square-foot building to be built at Ten Mile Crossing, the new Meridian commercial center at Ten Mile Road and Interstate 84. The KA stands for Kristin Armstrong.
Armstrong, her husband, Joe Savola, and executives of the couple’s partners — Brighton Corp., SCS Development, and Ball Ventures Ahlquist — attended a groundbreaking Wednesday. BVA is a partnership of Ball Ventures in Eastern Idaho and Tommy Ahlquist, the former Gardner Co. executive who ran unsuccessfully in the Republican primary for governor last May.
Armstrong, of Boise, won gold medals in the women’s cycling time trial at the 2008, 2012 and 2016 Olympics.
“Sometimes I think my name can get mistaken for performance, but this is actually for everyone,” she said.
The gym will include a state-of-the-art cycling center.
Armstrong has worked previously in Boise as director of aquatics at the Treasure Valley Family YMCA and as director of community health at St. Luke’s Health System.
Construction is expected to start this fall, with the gym opening next spring. The company’s website was launched Wednesday, and Armstrong said Pivot KA will begin selling memberships in December. Prices were not announced.
Armstong said she hopes to expand the company later across the Treasure Valley, Idaho and elsewhere. “This is a big vision,” she said. For the first gym, “obviously the benefit is going to be to the businesses in this business park,” but the partners also hope to attract I-84 commuters, she said.
“Pivot” was chosen for the name “because anytime in life, anyone can pivot,” Armstrong said.
Aliyah Jennings, who operates Boise Hot Yoga and created Boise Kids’ Yoga, was hired as general manager.
Wednesday’s groundbreaking included two other buildings at the site. Foothill Physical Therapy and Heart ‘n Home Hospice will share a 7,800-square-foot building, and Unity Health Center will occupy a 4,000-square-foot building.
Armstrong’s gym is one of several Treasure Valley fitness centers that have opened recently or are in the planning stages.
Boise residents Scott and Sommers Gerratt are scheduled to open The Exercise Coach, a high-tech fitness studio, on Monday at 125 N. Stierman Way, Suite B, in Eagle. Members will punch codes into the “smart gym’s” machines to tailor workouts to individual needs.
Vertical View Climbing Gym — billed as Idaho’s largest rock-climbing gym — is under construction near Overland and Locust Grove roads in Meridian. Planet Fitness is remodeling the old Tai Pan Trading Co. store on North Milwaukee Street.
And two trampoline parks — Altitude Trampoline Park and High Fly Adventure Parks — are being built in Boise. When they open, the Treasure Valley will have six such parks.