Starbucks Launches Brand-New Miffy Merch Collection Inspired by International Fan-Favorite – And It's Guaranteed to Sell Out Fast

Starbucks has always managed to subvert expectations when it comes to its endlessly versatile products.

In some cases, it might mean the debut of an entirely unthought-of new coffee flavor; other times, it could mean the debut of a limited-edition product line that sells out with remarkable speed.

More recently, the beloved coffee chain has once again caught fans by surprise with the debut of their new limited-edition Miffy Merchandise Collection, a lineup of products inspired by the famous Dutch bunny of the same name.

While not quite as well-known in the U.S. as he is overseas, Miffy has nevertheless acquired a steady following of fans in every corner of the globe. Originally created in 1955 by Dutch artist Dick Bruna, the adorable bunny has appeared in numerous children's books and other related media over the past seven decades, including a 2013 movie and four different TV series.

According to Allrecipes, the collab between Miffy and Starbucks initially arrived in 2024 on the chain's Asian market. With the widespread appeal of the diminutive Dutch bunny, Starbucks has decided to spread its Miffy-related merch to North American locations as well.

The collection specifically features a number of drink wear inspired by the iconic European character, as well as a Miffy-themed plush toy perfect for fans of the long-running book series. In particular, the lineup includes a 14-ounce ceramic mug featuring imagery referencing both Miffy and Starbucks, which also features a Miffy-centric mug topper.

The collection also includes a 18-ounce stainless steel tumbler with artwork displaying the bunny rabbit, as well as a hot pink topper. Meanwhile, the lineup also has three different transportable cups meant for cold beverages, including: a 24-ounce travel cup with a Miffy-themed straw; a 26-ounce stainless steel cold cup with a color scheme of green and pink; and a whopping 27-ounce water bottle displaying Miffy against a striped green background.

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This story was originally published May 19, 2026 at 8:17 AM.