Former first lady Laura Bush will headline this year’s Governor’s Trade and Business Conference at the Boise Centre on Oct. 16.
The event, sponsored by Zions Bank, is aimed at all small and medium-sized enterprises, “not just those currently involved in trade,” bank President and CEO Scott Anderson said in an announcement.
The former first lady, known for her international work in education, human rights, health care, and on behalf of women, will speak about her time in the White House. Also scheduled to present are Bret Stephens, Pulitzer Prize-winning foreign affairs columnist for The Wall Street Journal, and Dan North, chief economist for Euler Hermes North America, a business insurance firm that helps clients manage overseas commercial and political risk.
The conference “is a great way to explore opportunities for growth both at home and abroad,” said Gov. Butch Otter.
In 2014, export sales by Idaho companies totaled $5.14 billion, up from $2 billion in 2003, according to the state Commerce Department. Half of 2014 exports related to technology. Idaho firms currently sell goods and services in 168 countries.
This is the conference’s second year. Former Massachusetts Governor and 2012 Presidential candidate Mitt Romney and Hewlett-Packard President and CEO Meg Whitman spoke last year.
Tickets to the half-day conference are $35. See www.zionsbank.com/tradeconference for information and to register.