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Recession takes toll on performing arts

Layoffs and performance cuts in Idaho could be just the beginning, as ticket sales, donations and grants decline.

BY DANA OLAND - doland@idahostatesman.com

Published: 03/05/09


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Special to the Idaho Statesman
About 400 supporters were treated to an evening of entertainment at the Idaho Shakespeare Festival Gala Fundraiser in July 2007. The gala is one of the biggest fundraisers for the Festival.

ADDITIONAL INFORMATION

Idaho Nonprofit Center town hall meetings

The Idaho Nonprofit Center will host a series of town hall meetings throughout the state to help arts and other nonprofits cope with impending economic changes.

Friday, March 13: 8 a.m. to noon, DoubleTree Riverside, 2900 W. Chinden Blvd., Garden City.

Monday, March 16: 1 to 5 p.m., College of Southern Idaho, Taylor Administration Building, Room 276, 315 Falls Ave., Twin Falls.

Tuesday, March 17: 1 to 5 p.m., ISU Continuing Education Building, 1001 N. 7th Ave., Pocatello.

Wednesday, March 18: 8 a.m. to noon, Art Museum of Eastern Idaho, 300 S. Capital Ave., Idaho Falls.

Coeur d'Alene, The Salvation Army Kroc Center, Coeur d'Alene: Date to be determined.

Lewiston, Lewiston Community Center, 1424 Main St., Lewiston: Date to be determined.

$15 general, $10 for members, for the first person from your organization. $5 for each additional person you sign up. Register at www.idahononprofits.org.

HOW YOU CAN HELP

Make a donation: no matter how small - to an arts group that means something to you. If every audience member in a 400-seat theater gave $5, that company would receive a $2,000 donation.

Buy a ticket: Opera Idaho performs "Cosi fan tutte" at the Egyptian Theatre this weekend. Company of Fool's performs "Souvenir" at the Liberty in Hailey. Ballet Idaho, Idaho Dance Theatre and Trey McIntyre Project both have performances in the next few months. Boise Little Theater's season runs through May. The Boise Philharmonic performs March 13-14. Boise Contemporary Theater continues its "5-by-5" play reading series.

Volunteer services and in-kind donations: If you can't give money, ask if there is some way you can help: design a Web page, set up a database, donate a computer. There are many ways you can make a difference.

Arts groups exist in a delicate balance in the best of times, said Mark Hofflund, managing director of Idaho Shakespeare Festival and chairman of the Idaho Commission on the Arts.

"If they can stay through the difficult times, they'll continue to grow and eventually flourish," Hofflund said.

STIMULUS FUNDS FOR ARTS RELIEF IN IDAHO

Like all industries, the economy is effecting the arts. And it isn't going unnoticed.

The $789 billion American Recovery and Reinvestment Act includes $50 million for the National Endowment for the Arts. Forty percent of that money will make its way to state arts agencies such as the Idaho Commission on the Arts, to help preserve arts jobs.

It is important to remember that arts jobs are part of the state economy, said Michael Faison, the ICA's executive director.

"Every working artist or actor takes home a paycheck, buys houses, pays rent and taxes and sends kids to school, just like anyone else," he said.

Faison submitted a plan last week for how the ICA would disperse the national funds and is awaiting approval from the Idaho Department of Financial management and the Governor's Office.

The NEA's formula for how it will be divided among the states is not finalized, Faison said.

"Idaho could see between $100,000 and $250,000," he said.

The rest of the $50 million will be distributed to artists and groups through the NEA's established grants, but those will become increasingly competitive.

Boise Contemporary Theater canceled its closing production of Sarah Rule's "Eurydice."

Hailey's Company of Fools is ending its season with the two-character "Souvenir" instead of the nine-character "House of Blue Leaves."

Both decisions were made because of the economic crisis, and both groups say their actions pre-empted a larger loss this season and greater debt for next. BCT also laid off some staff.

The economy deeply affects how arts groups operate in Idaho and across the nation. Ticket sales and audience numbers are down in many cases, and donations and grant monies are expected to be down in the coming year. It's still early, but the folks who manage foundations and distribute grants say a crisis is coming.

"This is a real shift, and it is the current truth," he said "Things are changing, the question is to what. All I know is, it won't go back to what it was."

Arts groups are being forced to make difficult choices to cut services, change programming and layoff staff as they restructure their organizations to meet an uncertain future.

They're also changing how they do business.

Idaho Shakespeare Festival has created a layaway plan for its season tickets, to help bolster sagging sales for its summer shows. It doesn't have any plans to change the season.

BCT experimented with a $10 red-light ticket sale. They sold about 420 tickets in just six hours, a strategy they will revisit, said BCT artistic director Matthew Cameron Clark.

ECONOMIC SHIFT

In some ways, the current lack of funding for arts and culture groups is similar to what happened after Sept. 11 most everyone's resources went to help in the aftermath of the attacks on the World Trade Center and Pentagon.

Eventually, the nation rebounded and donations came back to pre-9/11 levels, although from different sources: dramatically fewer corporate contributions, more personal giving.

Ben Cameron was executive director of Theater Communications Group during 9/11. He is now the director of arts programs at Doris Duke Charitable Foundation in New York.

"9/11 seemed like a contraction that eventually passed. This potentially feels longer and more dire É that fundamentally, we are moving into a new financial reality," Cameron said.

The Duke foundation is one of the largest endowed funds in the country. It gives nationally to environment, medical research, child abuse prevention and the arts, and groups such as the Boise-based Trey McIntyre Project.

What the landscape of giving will look like when this crisis passes, no one knows, Cameron said.

BCT and Company of Fools now join a growing number of theaters to either shorten or amend their seasons because of the faltering economy. Twenty percent of American theaters canceled a production this season; 50 percent laid off staff, according to a survey by Theater Communications Group.

ART HISTORY

Boise has long prided itself on the health and quality of its arts community, and rightly so. Few cities of this size enjoy an orchestra, a nationally celebrated Shakespeare festival, contemporary dance company, a classical ballet, professional contemporary theater and community theater.

Even so, the story of BCT and Company of Fools could become more common.

"I think nonprofits need to do their very best, hunker down, be conservative and flexible," said Alice Hennessey, interim CEO of the Idaho Community Foundation, one of the largest foundations in the state.

ICF manages about 400 individual endowments, some of which are assigned to specific causes, such as the Gladys Langroise endowment that gives about $120,000 to the Boise Philharmonic for education.

The ICF grant amounts that groups received this year was the same as last, Hennessey said. That likely will change.

The foundation also distributes its own funds through community panels. It is likely that those monies will shift away from cultural programs to services such as food banks and domestic violence shelters, Hennessey said.

"My feeling is they will be looking very hard at basic human needs," she said.

NATIONAL CRISIS MODE

When the stock market began its meltdown in the fall, local, regional and national foundations began reeling and regrouping, said Susan Coliton, vice president of the Paul G. Allen Family Foundation in Seattle.

"A lot of our colleagues in the region are thinking about how they're going to narrow the scope of our giving to focus on the emergent needs from the recession," Coliton said.

Based in Seattle, the fund gave $22.7 million in grants in the Northwest, some of that in Idaho to groups like Idaho Shakespeare Festival, Boise Art Museum and Company of Fools.

Coliton says she hopes to do about the same total this year.

While the arts are still part of the mix, however, they might not receive what they did in the past.

The foundation has added an economic relief program for nonprofits geared to support for basic needs, including food, shelter, and other emergency services.

One reason for this shift is that these funds and endowments now have "significantly less to work with," Cameron said. Some funds lost as much as 35 percent of their financial base.

The Allen Foundation is directly funded by the Microsoft co-founder, but "our donor, like everybody else, has been impacted by the recession," Coliton said.

Dana Oland: 377-6442

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