At a mostly empty, metal-sided warehouse near the Boise Airport, Rachael and Joe Bunt are organizing hand-made craft kits into a small assembly line. They're putting together a monthly Crafters Crate that will be mailed to subscribers.
This is like Pinterest in real life, Joe Bunt says. Im always wanting to create something new.
The couple started Crafters Crate in March. Its a subscription-based business no brick-and-mortar storefront is required. Thats partly what led the couple to jump on the subscription-box trend.
Each month the pair, along with help from family and friends, bundle five do-it-yourself childrens craft kits into brown cardboard boxes. Each bundle is wrapped in tissue and tied with a bright pink ribbon. The box is stamped with the companys logo, a bright pink elephant.
More than 100 Internet-based niche-subscription businesses vie for customers. The subscription-box industry is a place where entrepreneurs like the Bunts can experiment with owning a business inexpensively.
Read the full story on the Boise State Public Radio website.