A new wireless accessories store, Cellairis, opened Wednesday on the upper level of the Boise Towne Square mall near Macy's. It has six employees but will eventually grow to 10 to 12, according to a public relations representative for the company.
The store carries accessories for brands including Apple, HTC, Blackberry, Motorola and Samsung.
Hours are 10 a.m. to 9 p.m. Monday through Saturday, and 11 a.m. to 7 p.m. Sunday.
The company has more than 700 stores companywide. It is transitioning away from kiosks to walk-in retail stores that offer services such as repair.