Albertsons, which had already agreed to sponsor this year's annual golf tournament at Hillcrest Country Club, has extended its title sponsorship deal for an additional three years, both parties announced in a press conference Monday.
"We're excited to keep it going," said Jeff Sanders, the president and CEO of Jeff Sanders Promotions, which runs the Boise Open.
The relationship between Albertsons and the Boise Open has existed since the tournament's inception in 1990, and the tournament is one of only four Web.com Tour events that have been played every year since 1990.
"We are very pleased to continue this great tradition here in our hometown," Albertsons CEO Bob Butler said in a statement. "I have watched this tournament grow and the competition get tougher and tougher with each year."
Scores of golfers have enjoyed success at the Boise Open on their way to the PGA Tour.
Defending champion Luke Guthrie has made $690,033 in 12 PGA Tour events this year.
The Boise Open has been played in September every year at Hillcrest Country Club, and it has become an annual fall staple. This year's tournament, however, will be played in July. It will begin July 25 and run through July 28.
Albertsons is the only lead sponsor with the Web.com Tour for all 24 years of its existence.
"I just can't be happier," Sanders said. "Anytime you can add three years to a contract, you can plan for success, you can plan for the future, and you're not worried about it year-to-year or day-by-day."
"All of us at the PGA Tour and Web.com Tour wish to express our appreciation to Albertsons for once again extending its relationship with the Tour and Albertsons Boise Open," Web.com Tour President Bill Calfee said in a statement.
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