If youre searching for an iPad alternative, Googles Nexus 10 is worth a look.
Until recently, Apple pretty much had the full-size tablet market to itself. The early competitors to its iPad were pricey, hard to use and clunky.
But the market has changed in recent months, and Apple is starting to see some real competition. For the price of an iPad or less you can now find devices with easy-to-use interfaces, lightweight designs and features you wont find on Apples gadget.
Googles new Nexus 10 fits in with this new generation of iPad competitors. Made by Samsung for Google, the Nexus 10s technical specifications match or better those of Apples device in many ways.
It has a higher-resolution screen than the iPads vaunted Retina display. Its both lighter and slightly thinner than the latest iPad. And in my tests, its processor and graphics chip compare favorably with those in Apples device.
These specifications may or may not matter to you. I didnt find the Nexus 10s higher resolution display to be significantly sharper than the iPads. And its differences in weight and thickness were small enough to not be noticeable.
But Apple clearly no longer has an advantage for those who are looking at the specs. With the Nexus 10, you get a speedy, responsive, lightweight device with a beautifully sharp screen. Even better, you can get it for $400, which is $100 less than youd pay for the comparably equipped iPad.
The Nexus 10 runs Android 4.2, the latest version of Googles smartphone and tablet operating system. I still dont think that Android is as easy to use or intuitive as Apples iOS, which underlies the iPad, or the new Metro interface thats a central part of Microsofts new Windows RT software. But the tablet version of Android has improved steadily in the past two years, and Google has added some compelling features.
The Nexus native Gallery application, for example, now includes photo editing tools that allow users to crop or rotate their photos or apply filters to them without buying an extra editing app. The devices native Google+ app both connects users to Googles social network and allows them to make video calls.
This helps address one of the shortcomings of previous Android tablets the lack of a built-in video calling app comparable to Apples FaceTime. Google+ isnt as well integrated into the Nexus 10 as FaceTime is on the iPad, but unlike Apples app, it allows users to set up video conferences with multiple contacts.
One new feature that has a lot of potential is the Nexus 10s support for multiple user logins. It will allow consumers to share the device among several friends or family members, with each user having their own personal and customizable space.
That feature isnt up and running yet, so I didnt get to test how well it works. But its an idea whose time has come, because it addresses one of the big flaws of tablets: they often contain personal information, but are also frequently shared by more than one user. Microsofts Surface already supports multiple users; I hope Apple will soon also.
I was less enthusiastic about other aspects of the Nexus 10. Unlike the iPad or the Surface, it has a plastic not metal case, which gives it a less solid feel.
Another nit is its so-called aspect ratio, or shape; like other Android tablets, the Nexus 10 is more rectangular than the iPad. I prefer the iPads more square-like design. The iPads aspect ratio makes it easy to hold and view apps either vertically or horizontally. By contrast, the Nexus 10 feels weird when you hold it vertically; its as if you are holding a pad of legal-size paper.
Whats more of a problem for the Nexus 10 is a battery that gives one to three hours less use per charge than the iPads. And unlike with Apples tablet, you dont have an option to get a Nexus 10 with a radio to connect to the cellphone companies data networks.
But the Nexus 10s biggest shortcoming is its app selection. Apple recently announced that iPad users can now choose from some 275,000 apps that have been customized for its tablet. Android tablet users can choose from a small fraction of that.
Users can run many apps that were designed for Android smartphones on the Nexus 10, but they often look distorted and can be hard to use. For example, in Catan, a strategy game thats one of my favorite apps, the buttons are so small that theyre hard to press, and the text is so tiny you may need reading glasses to decipher it. Other apps seem stretched out or display a fraction of the information youd see on a comparable iPad app.
To be sure, all of the Google-designed apps are customized for the Nexus 10 and a growing number of third-party ones are as well. So this is likely to be less of a problem over time, making the Nexus an even better match for the iPad.
twolverton@)mercurynews.com. Twitter: @troywolv.




